Making Scientific Advancements Practical and Accessible to All with Caroline Beckman, Founder and CEO, Nouri E137

Innovation for innovation's sake? Science for science's sake? When it comes to food and beverages, we answer these questions with a resounding NO! Advancements must be made practical and accessible for everyone.  Caroline Beckman is passionate about meeting the consumer where they are and loving them too much to leave them there. 

• Origin story
• Proud college dropout
• She began her career early within consumer products with a focus on health and wellness
• What is gut health?
• What is the microbiome?
• Nouri is on a "proactive health" mission
• Published a scientific study
• Owns the formula and research
• Making Scientific innovations accessible to all
  • Prioritize spend
  • Know your COGS and have a great manufacturing partner
  • Know your market! 
  • Enter a market with a better product
• Finding the right tension between growth and innovation - it can be a struggle

Connect with Caroline on LinkedIn: https://www.linkedin.com/in/caroline-beckman-66156645/

Nouri: https://dailynouri.com/

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About your Host Tony Moore and the Winning at Work podcast:

• Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
• Join me on my mission to discover what makes these companies different, better, and special.
• Episode 137 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.timplsearch.com/
• Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

Music from Uppbeat:
https://uppbeat.io/t/soundroll/get-the-funk-in
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