Wednesday May 24, 2023
Honey Dew Whiskey Bourbon with Nancy Garrison, Co-Founder, Garrison Brothers Distillery
Nancy Garrison, Co-Founder of Garrison Brothers Distillery joins me today from Texas to unveil her newest passion, a Bourbon Whiskey inspired for women, Honey Dew. Discover how she reaches and teaches women how to experience bourbon and GB's process for making Texas-style spirits! Stay tuned for a live stream with Nancy and a female beekeeper.
Women have been led to believe that only some spirits are for them
Whiskey is a broad category, bourbon is a specific type of whiskey
Bourbon is the American whiskey, the highest-regulated spirit
The new oak barrel provides the bourbon with the sweetness and color
Wheat, not Rye
Add in rain collected on the farm to bring the proof down to 80
Central Texas and Burleson Honey partnership
A healthy family competition with Nancy and Dan Garrison
Cocktails? An old-fashion or add a splash of citrus but she prefers it ‘neat’
Marketing approach – starts with meeting the women in person and start the discussion
Women like to support women
Lady Bird Johnson Tribute
Community giving “good bourbon can change the world” public charity
Honeybees and the lack of women bee-keepers
https://www.instagram.com/queenbeegarrison/
Season 3, Episode 29
Garrison Brothers:
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Music from Uppbeat and ZapSplat
https://uppbeat.io/t/soundroll/get-the-funk-in
License code: SF3WUKBUJQULFHXE
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