Episode 52 with Restaurant SME Anthony Green, Chief Revenue Officer, Field Day: How Restaurants Are Pivoting To Profitability Online and The Rise of Guerilla Marketing.

The advent of Ghost Kitchens is the pivot away from dine-in to e-commerce /online ordering / take-out. A brand can pop up overnight and start delivering our favorite comfort food and yet we will never set foot inside and experience the brand atmosphere. How does that work? What is the marketing strategy behind this? Is it profitable? Just how much money does your local restaurant lose partnering with Doordash or GrubHub? Is there a better way to market?

Anthony Green is a restaurant SME and shares all his best ideas and insights about food, restaurants, guerilla marketing, and his superpowers that enable him to win at work. 

Connect with Anthony Green on LinkedIn: https://www.linkedin.com/in/anthonyjdgreen/

Field Day: to fieldday.app

Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage professionals and consultants to help you do just that.

Hi, I’m Tony Moore, I'm a food & beverage executive recruiter and I really geek out on identifying and sharing the skills, strategies, and insights used by very successful professionals from all walks of life. The demand for high-performers is at an all-time high. Don’t get left behind. Tune in each week to hear thought-leaders and go-getters share specific, practical insights that boost work performance and keep you winning at work!