Brand Expansion Strategies And The Best Tasting Pit BBQ On The Planet! with Cim Yoder, SVP Brookwood Farms BBQ

Colin "Cim" Yoder Senior Vice President - Foodservice at Brookwood Farms BBQ: https://brookwoodfarms.com/

Connect with Cim on LinkedIn: https://www.linkedin.com/in/cimyoder/

Growing a food business 'back in the day' was easier - but don't misunderstand me. There is nothing easy in the world of food. It's always been hard work, but it was "easier" to get product samples into mouths. You have to have a great-tasting product - that goes without saying. But how do you scale today when it is harder to get in front of decision-makers. Cim explains with his Southern charm how he and his team built and scaled their food brand. Can this be replicated? You decide. 

• Brookwood Farms mission
• Smoking premium BBQ
• Crazy BBQ Sauce people
• Scaling the business
• GPO - is it right for you?
• Texans
• Airport Kiosk
• New Product Trails
• Branding
• Controlled Growth
• Hiring strategies

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Episode 93 is sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations. https://www.joynussearch.com/

Contact: Tony Moore. 404-904-9235.

Winning at Work in today’s food and beverage / CPG space requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage/CPG executives and leaders to help you do just that.

Hi, I’m Tony Moore, I'm an F&B/CPG  executive recruiter and I really geek out on identifying and sharing the skills, strategies, and insights used by very successful leaders in our industry. The demand for high-performers is at an all-time high. Don’t get left behind. Subscribe on your favorite platform.

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