Friday Jan 13, 2023
Boxed Water: The Rise of Lifestyle Brands and The Fall of Plastic with Rob Koenen, CRO/CMO, Boxed Water and Matt Kovacs, President Blaze PR
Season 3 Episode 1
~ Boxed Water: The Rise of Lifestyle Brands and The Fall of Plastic ~
Connect with Rob Koenen https://www.linkedin.com/in/rob-koenen-6550017/
Connect with Matt Kovacs https://www.linkedin.com/in/mattjkovacs/
Connect with Tony Moore https://www.linkedin.com/in/differentbetterspecialbrands/
ATTRACT the hidden candidate market with a novel candidate attraction program (DEMO)
Matt Kovacs and Rob Koenen join me to discuss the rise in lifestyle brands and why Boxed Water resonates with consumers - here is a HINT - plastic is AWFUL!
Boxed Water
Fast facts
The Plastic industry
Why lifestyle brands are important to people
Disruptor brand
Selling and partnership strategies
Alaska Airlines
Social impact
Rapid fire
About me and my mission and podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies. My skills are in leadership, talent acquisition strategies, corporate hiring, sales, entrepreneurship, and backseat driving. I created a novel 6-week candidate attraction program talent acquisition that engages the 70% of the workforce not actively applying for jobs. See the DEMO. Say goodbye to traditional!
Contact me: Tony@timpl.com
Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/
Music from Uppbeat and ZapSplat
https://uppbeat.io/t/soundroll/get-the-funk-in
License code: SF3WUKBUJQULFHXE
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